A compelling story is what sets the backdrop for your business. That’s why branding is becoming so important, especially in the days of algorithmic upheaval. Precise, personable prose has the unique ability to connect your brand and business to your audience. It is this heart-centered approach that can command an audience, encouraging community, engagement, and brand loyalty.
hi, my name is meredith.
10+ years of experience in marketing strategy and content creation.
I graduated with a Bachelor of Science in Communication Studies (Media Arts + Culture) from the University of San Diego a year and a half early, because I had already caught the writing bug and was ready to take my liberal arts education and design a beautiful life. I began working at a small marketing firm in New York, handling accounts and creating digital media assets for Broadway shows (Rock of Ages, Memphis the Musical, Cathy Rigby as Peter Pan, etc.), various talent, and major motion pictures, and helped create decks that landed high profile clients like L’OREAL and Scholastic. I continued my career in digital media for Crush Management, where I developed social media strategies for higher status clients in music (Panic! at The Disco, Fall Out Boy, Gym Class Heroes, Hole, Weezer, Train, etc.).
Since then, I have worked both in boutique marketing firms handling digital strategy, content creation, and analysis for 17-22 clients at a time, as well as remote contract and freelance positions as a marketing and brand strategist, copywriter, virtual assistant, and photographer. My past content work includes partnerships with insurance companies, dental hygienists, musicians, cannabis companies, lawyers, corporate clients (TIDAL, Southern Living), YouTube channels, media coaches, and more, as well as corporate contract work. I enjoy solving problems, have an affinity for social change, and thrive off of working with other talented creatives.
Though I now specialize in the beauty + wellness space and in entertainment writing, I often work with entrepreneurs, holistic coaches, and other small, heart-centered businesses.